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AI Insights · Timothy · January 2021

European iOS Dance Games Performance in Q4 2020

An analysis of the top 5 dance game apps on the iOS platform in Europe during the fourth quarter of 2020, showcasing download and user engagement trends. Sensor Tower provides detailed insights into the dance gaming category's performance.

European iOS Dance Games Performance in Q4 2020

As the year 2020 wrapped up, dance game enthusiasts in Europe were actively engaging with a variety of apps on the iOS platform. Sensor Tower's data reveals the performance trends for the top 5 dance games during the fourth quarter.

Ubisoft's Just Dance Now saw a significant uptrend in both downloads and weekly active users as the quarter progressed. Starting with around 14K downloads and 43K active users in late September, the app experienced a peak in the holiday season with downloads soaring to 54K and active users reaching nearly 100K in the last week of December.

Coco Play's Dance Clash: Ballet vs Hip Hop maintained a steady pace in downloads, beginning with approximately 3K in late September and climbing to over 5K by year's end. Active users showed an upward trend too, starting at 7K and increasing to over 11K in the same period.

Another Coco Play title, Ice Skating Ballerina, exhibited growth in both revenue and weekly active users. Revenue rose from a modest $561 to $1.16K, while active users jumped from 10K to over 14K by the close of the fourth quarter.

The performance of Acrobat Star Show presented a mixed trend. Downloads initially peaked at 4.6K in mid-October before declining and then spiking to 8.4K in the final week of December. Active users peaked at 5.6K in early October, dropped in the following weeks, and saw a resurgence to over 10K at the end of December.

Lastly, JoJo Siwa - Live to Dance had its moment with a spike in downloads reaching nearly 6K in early October and a second peak at 4.8K in mid-December. The app's weekly active users mirrored this pattern, peaking at nearly 14K in October and 13K in December.

For additional insights and in-depth analysis, Sensor Tower's platform offers a comprehensive look into the app economy and the performance of various categories across different regions and platforms.


Sensor Tower's platform is an enterprise-level offering. Interested in learning more?


Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: January 2021